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Brand Ambassador
Noun
A brand cheerleader. A professional ambassador that is hired to promote your brand with enthusiasm to consumers to leave a positive experience between your brand and the consumer. Also, referred to as B.A., promo models, promo worker, etc.
Brand Ambassadors are not a new trend, believe it or not. Major brands have been using brand ambassadors since the late 1800s by brands such as Coca-Cola, Jack Daniels, and Colgate. These days brand ambassadors have evolved to having an emphasis on giving consumers a "first-hand" experience with the brand without the pressure of having to purchase. The goal of the brand ambassador is to represent the brand in a light that encourages the consumer to purchase due to the interaction they've experience.
L.O.P.I. has experiential marketing roots. Our blog The Rockstar Promo is how L.O.P.I. got its start. We know the latest trends in the industry and can deliver a unique experiential marketing plan for your brand. We have a fully capable roster of event managers, promo models, brand ambassadors, and product specialists to staff events. We have well-trained event teams to plan and execute your next event. Your vision is worth the attention it needs to come to life!
How Does This Work?
You set up an appointment for a call. On this call, we will talk about the particulars of your project. This will allow us to know who on our team will be assigned to your project. Once we have gathered that information, we set up a video call or in-person meeting to go over the quote and for you to meet who will be assigned to your project. During this meeting, we'll also do a quick run-down of our proposal for your project. After that meeting, you decide if you want to move forward. Simple as that.
What Kind of Project Do We Handle?
We do a variety of projects. We do not take on projects that are outside of our wheelhouse and we are upfront about that. If we don't have the resources your project needs, we will be transparent and let you know. Below is a list of projects that are commonly being requested by current brands (but we're not limited to these) for brand exposure:
Corporate Events
Charity Events
Tastings
Right Seat Driver Activations
Mascot Activations
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